MUTATE AND MULTIPLE STUDIO 2024
MUTATE AND MULTIPLE STUDIO 2024




STUDIO
PROJECT
EDITORIAL
ILLUSTRATION
PUBLICATION
TYPE
TRAVELLERS
INDIVIDUALS WANTING TO LEARN THE TURKISH CULTURE
PEOPLE WHO COLLECT TRAVEL BOOKS
AUDIENCE



Milik is a three-part series inspired by Turkish heritage, focusing on traditions, legends, and myths. Featuring an illustrated style, it offers a fresh perspective on traditional content and has interactive elements for engagement. The goal was to create a travel guidebook-style series that provides deep understanding rather than skimming.
The design encourages readers to engage thoughtfully by combining tactile and visual elements, such as full-page illustrations and slip-in text, with various paper types enhancing the tactile experience and inviting readers to slow down and enjoy the series.
Milik is a three-part series inspired by Turkish heritage, focusing on traditions, legends, and myths. Featuring an illustrated style, it offers a fresh perspective on traditional content and has interactive elements for engagement. The goal was to create a travel guidebook-style series that provides deep understanding rather than skimming.
The design encourages readers to engage thoughtfully by combining tactile and visual elements, such as full-page illustrations and slip-in text, with various paper types enhancing the tactile experience and inviting readers to slow down and enjoy the series.


Milik is a three-part series inspired by Turkish heritage, focusing on traditions, legends, and myths. Featuring an illustrated style, it offers a fresh perspective on traditional content and has interactive elements for engagement. The goal was to create a travel guidebook-style series that provides deep understanding rather than skimming.
The design encourages readers to engage thoughtfully by combining tactile and visual elements, such as full-page illustrations and slip-in text, with various paper types enhancing the tactile experience and inviting readers to slow down and enjoy the series.


DEVELOPMENT

This design series draws on vibrant colours, simple illustrations, and tactile, interactive elements to engage senses. Each piece contributed to a learning process, exploring layout, techniques, and sensory design to create visually distinctive outcomes.

This design series draws on vibrant colours, simple illustrations, and tactile, interactive elements to engage senses. Each piece contributed to a learning process, exploring layout, techniques, and sensory design to create visually distinctive outcomes.

This design series draws on vibrant colours, simple illustrations, and tactile, interactive elements to engage senses. Each piece contributed to a learning process, exploring layout, techniques, and sensory design to create visually distinctive outcomes.
This design series draws on vibrant colours, simple illustrations, and tactile, interactive elements to engage senses. Each piece contributed to a learning process, exploring layout, techniques, and sensory design to create visually distinctive outcomes.


Material choice influenced the user experience. Front covers were printed on 200 GSM cotton paper to mimic kilim texture. Interior coloured pages used textured 100 GSM stock, and body text was printed on stippled textured paper for better grip. Each edition featured bilingual content with English and Turkish to increase accessibility.


Each volume revolves around a central motif, drawing on the visual storytelling traditions found in Turkish textile patterns. These motifs serve not only as decoration but also as a narrative device, mirroring the visual language of Turkish rugs to communicate cultural meaning through illustration.
TURKISH TRADITIONS
This introductory series examines aspects of Turkish culture. Full-page digital illustrations are complemented by small text cutouts, ensuring the visuals stay clear. Smaller illustrations are revealed later when the page is turned, creating a more interactive and layered experience.
TURKISH LEGENDS
This volume brings to life key figures and stories in Turkish folklore. It enhances interactivity with features such as articulated puppets, fold-outs, pop-ups, and gold leaf details on illustrated statues. A variety of textured papers improves the physical experience and promotes tactile engagement.
TURKISH MYTHS
The final series explores Turkish myths using vibrant colours, bold interactivity, 3D pop-outs, fold-outs, anaglyphs, comic strips, and chewing gum, combining playfulness with cultural reflection.
THE DESIGN LANGUAGE
THE DESIGN LANGUAGE


Across all three series, the aim was to craft an engaging, multi-sensory reading experience. Tactile paper finishes, vibrant illustration styles, and thoughtful text placement guided the reader through each story. Small, considered design choices, like hidden fold-outs and layered visuals, encouraged readers to pause, interact, and fully connect with each cultural narrative.
TUBA KARADEMIR 2025



Across all three series, the aim was to craft an engaging, multi-sensory reading experience. Tactile paper finishes, vibrant illustration styles, and thoughtful text placement guided the reader through each story. Small, considered design choices, like hidden fold-outs and layered visuals, encouraged readers to pause, interact, and fully connect with each cultural narrative.
Across all three series, the aim was to craft an engaging, multi-sensory reading experience. Tactile paper finishes, vibrant illustration styles, and thoughtful text placement guided the reader through each story. Small, considered design choices, like hidden fold-outs and layered visuals, encouraged readers to pause, interact, and fully connect with each cultural narrative.
TUBA KARADEMIR 2025
TUBA KARADEMIR 2025
THE DESIGN LANGUAGE
TUBA KARADEMIR 2025